Andy Stalman
Branding expert, known as "Mr. Branding". He inspires with his vision of human and authentic brands, showing that emotional connection and trust are the basis of any lasting transformation.
Biography / Speaker Info
Andy Stalman is a renowned Argentine specialist, author and speaker, considered one of the world's leading experts in brand identity and branding. His trajectory is a clear example of a career that has evolved from strategic consulting to becoming a thought leader on how brands can create lasting and meaningful emotional connections with their audiences. With a charismatic communication style and a humanistic vision of business, Stalman has positioned himself as an inescapable reference in the field of branding in the Spanish-speaking world.
His professional career took off in the world of consulting and marketing. After years of international experience, he co-founded the branding consultancy Branward, from which he has advised large corporations, governments and non-governmental organizations in building and revitalizing their brands. His approach focuses on the concept of "brands with soul", the idea that a successful brand must have clear values, a defined purpose and an authentic story to tell, transcending the mere commercial transaction.
One of Andy Stalman's main achievements is his ability to translate complex concepts of corporate identity into practical and applicable ideas for the business world. His books, such as Brand Off On (2014) and Humanoff (2018), have become essential guides for leaders and professionals seeking to improve their performance. In his publications, Stalman explores how technology and digitalization have changed the rules of the branding game, but insists that the human factor remains at the heart of every powerful brand.
In addition to his work as a consultant and author, Andy Stalman is a sought-after speaker at business, technology and innovation events around the world. His talks focus on the future of brands, the importance of customer experience and the need for authentic leadership. His legacy is measured by his ability to popularize a more human view of branding and his valuable contribution to the debate on corporate culture, leaving a footprint of knowledge and inspiring a new generation of leaders.
