Patricia Jebsen

Patricia Jebsen is an Argentine executive, author, educator, and speaker with more than three decades of professional experience and extensive expertise in e-commerce, digital transformation, omnichannel strategies, leadership, and career development. Her career has spanned large corporations, startups, business associations, academia, and board membership at technology and retail companies.

She holds a bachelor’s degree in Business Administration ( Boost ) from UADE, a master’s degree in Marketing and Business Administration from the European Business School in Germany, and has completed training in Corporate Communications and Media Relations at UCES. She also completed the EICOM Digital Transformation and Innovation Executive Program at the University of Cambridge and various programs focused on innovation and executive development.

Throughout her career, she served as Supply Manager at Mercado Libre, E-Commerce Manager at CMD and Falabella, and Regional Omnichannel Manager at Cencosud. She later led operations for Beat in Argentina and Chile and for Rappi in Argentina and Uruguay. She also served as vice president, president, and honorary president of the Argentine Chamber of E-Commerce; during her presidency, the country’s first Cyber Monday and Hot Sale were launched.

She currently serves on the boards of technology and retail companies and creates content on work, leadership, and professional careers. She is the author of *Pensar Diferente* and, in 2025, received the Eikon Award for Professional Communicator of the Year. She also maintains a busy schedule as a speaker and consultant, addressing topics such as e-commerce, digital transformation, leadership, omnichannel strategies, and the evolution of the workplace.